Where to view statistics
For mini-landings, statistics are displayed in two places:
- In the general list of landing pages.
- And also in the landing page settings.
Three indicators are displayed in the statistics of the mini-landing page:
- Displays — the total number of views of the mini-landing page. Each person can view the page several times, and every opening of the landing page and even the refreshing of the page are taken into account.
- Clicks — the number of clicks on the messenger buttons. Every click is taken into account, but the person does not always launch the flow. Therefore, the number of clicks usually exceeds the number of flow launches.
- Conversion — the percentage of clicks relative to displays. It shows how often people click on the messenger button after they have opened your mini-landing page.
Resetting statistics
There are no statistics reset buttons for flows or mini-landings. But you can copy the mini-landing page. The statistics will be null in the copy. You can do this on the “Growth Tools” page in this way:
Third-party analytics
You can use additional tools to collect statistics, such as Google Analytics and Yandex Metrika.
You can also use a Facebook* pixel and VK pixels.
* Owned by Meta, an organization recognized as extremist and banned in Russia.
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