Working with BotHelp subscriber base and creating broadcasts

As you use the BotHelp service, a subscriber base is formed. You can send broadcasts to this base.

How to create a broadcast?

  1. Go to the Broadcasts section and click New Broadcast.

  2. In the window, select the channel type you want to send the broadcast to.

  3. On the Segmentation step, select all channels you want to send the broadcast through.

  4. Set subscriber segmentation conditions.

  5. On the Message step, add and fill in message cards.

  6. Test the broadcast sending.

  7. On the Sending step, schedule the time or send immediately.


Choosing the type of broadcast

Go to Broadcasts and click New Broadcast. A window opens where you select the channel type.

  • For Telegram, VKontakte, Facebook Messenger* and Viber, you can create broadcasts for several channels of the same type at once, with no limitations on message card types.

  • The Different channels together feature allows sending one broadcast simultaneously to multiple channel types, but only one type of message card — text up to 2000 characters — is available in this mode.

  • Up to 30 channels can be added to one broadcast.

  • For WhatsApp*, only single-channel broadcasts are available since only templates can be sent. More details are in the article.


Avoiding duplicate messages

If you select multiple Telegram channels, the broadcast setup will show a checkbox Exclude duplicate messages.

This option sends the message only once to each subscriber, even if they belong to multiple selected channels. You can also set channel priority to control the sending order.

The system recalculates the unique subscriber count so you see the exact broadcast audience.

If the checkbox is off, the broadcast will send to subscribers through every selected channel.

Segmentation conditions

Segmentation allows filtering your subscriber base by specific parameters. Personalized broadcasts perform better than generic ones. Use tags for segmentation.

Read more about setting conditions in the Conditions article.

Who will receive the broadcast?

After applying conditions, you can see how many subscribers fit them. If you send immediately, the broadcast goes to those subscribers.

If scheduled for later, the system checks subscribers at sending time and sends to those matching the conditions at that moment.

Messages in the broadcast

After setting the audience and channels, click Next and fill in message cards.

You can test the message by sending it to yourself before sending to subscribers.

Message features vary by channel type (e.g., one messenger supports 10 buttons, another only 3). It’s recommended to create separate broadcasts per channel type to use all platform features. Link.

Delay between messages

Manual broadcasts send all message cards simultaneously (no delay). For delays between messages, create an auto broadcast.

Sending

In the Sending section, you can rename the broadcast in the Title field.

You can send immediately or schedule date and time.

Scheduled broadcasts appear in the respective section.

Speed and sending limits

Sending speed depends on messenger and message type: text, text + image, etc. Each messenger API has limits on messages per minute per subscriber and group.

Approximate sending times for a base of 10–15k subscribers:

  • Facebook* — 7–10 minutes

  • VKontakte — 20–25 minutes

  • Telegram — 30–35 minutes (very limited)

  • Viber — no published limits

More messages or attachments increase sending time; file size does not affect speed (video messages don’t take longer than text).

Before sending, the system shows estimated sending time, which may be longer due to peak hours or queues.

WhatsApp* broadcasts

WhatsApp broadcasts work differently: only pre-approved templates can be sent. See article WhatsApp Broadcasts for details.

Copying broadcasts

If you copy a broadcast and change the channel type from WhatsApp* to another or vice versa, the message will not be saved — you need to reconfigure messages.

This also applies to other messengers with unique message card types.

Broadcast statistics

Detailed info on manual broadcast stats is available in the article.

What if the broadcast was not sent?

If a scheduled broadcast did not send, contact support with the broadcast link for investigation.

*Channels marked with * belong to Meta, which is banned in Russia.


If you did not find the answer to your question, feel free to contact us in the chat inside your dashboard, message us on Telegram at @BotHelpSupportBot, or email us at hello@bothelp.io.

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